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Recent Posts
Everything You Need to Know About Copy Testing
When it comes to digital advertising, there is one word that comes to mind: costly. Despite the global economy displaying symptoms of a slowdown, the
How To Host Landing Pages On Amazon S3 + CloudFront
When it comes to landing pages, load speed is crucial. Load speed is essential for any web property, but for landing pages, time is of
What Good Quality Content Means to Millennials – The Attainable and The Unattainable
As millennials move into their late 30’s, their consumer activity has become the subject of intense interest to corporations, behavioral analysts, and marketers. But marketing
Mark Zuckerberg’s Libra: A Safe Haven or The Trojan Horse of Cryptocurrencies?
Since the emergence of Bitcoin in 2009, digital currencies have continued to grow in popularity. The appeal of Bitcoin lies in the security, irreversibility, and anonymity of the transactions it enables. The concept of a
Why You Need To Be Using Child Themes In Your WordPress Websites
I’m a big WordPress user, with the vast majority of my websites running the popular CMS. The one group of sites I had on a different system
Marketing Trends That Will Take 2020 by Storm
With 2020 fast approaching, some important upcoming trends demand your attention if you are interested in optimizing your marketing strategies and campaigns. What trends will
Content Syndication: The Death Of SEO… Again!
As a new blogger, you may have a lot of things you wish to say. The problem is getting someone to listen – or in
Quality Score: Everything you Need to Know
What is Quality Score, and what influence does it have on Google Ads? To create and maintain a successful PPC marketing campaign through Google Ads,
Staying in the Fast Lane: Google’s BERT and Latest Algorithm Update
Monitoring the number of updates Google makes to its algorithms is challenging, to say the least, particularly as Google refrains from explaining why it makes